Reach travelers who came for the detour.
Our audience skips the tourist traps. They're looking for the ramen alley, the rooftop bar, the festival no guidebook covers. Put your brand exactly where they're already looking.
Pick the reach that fits.
Every package is editorial-first. We don't run banner-farm ads — your placement looks like it belongs.
Local Spotlight
Best for small cafés, bars, and family-run spots.
- —1 city listing as a featured Hidden Gem
- —Photo + 80-word story
- —Link to your booking page or socials
- —Basic monthly performance report
City Sponsor
For boutique hotels, tour operators, and local brands.
- —Top-of-page banner on a city landing page
- —Mention in 2 curated Detour Insiders per month
- —Inclusion in 1 monthly newsletter feature
- —Detailed analytics (clicks, regions, devices)
Global Partner
For airlines, travel cards, gear, and lifestyle brands.
- —Homepage hero placement (rotating)
- —Sponsored festival or experience series
- —Co-branded content with our editors
- —Dedicated account manager & API access
Six ways to show up.
Featured Hidden Gem
Native placement inside our curated Hidden Gems lists. Looks editorial, performs like an ad.
City Page Banner
Top-of-page banner on /explore/[city] pages — high-intent travelers actively planning that destination.
Sponsored Detour Insider
Partner with a local Detour Insider to co-create a paid itinerary or experience series.
Newsletter Feature
One-section takeover in our weekly newsletter going to subscribed travelers.
Festival Spotlight
Be the presenting partner of a festival or seasonal event listing.
Homepage Hero
Rotating hero placement on the Detour Global homepage.
Tell us about your brand.
We review every applicant. We only run partners that actually serve travelers well — no junk, no scams.